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Dude Wash Your Hands — Seriously - I love this type of in your face, stop you in your tracks and scratch your head stuff. Cool Hunter always seems to find these and other way cool stuff. Imagine that.

Last fall I worked closely with Sun Microsystem’s UX team to redesign their home page (www.sun.com). I helped with the research, conceptual thinking, IA work, interaction design and the measurement plan. The new homepage launched in Dec and we are now tracking the usage. Which is the thing I am most excited about! Every link on the homepage can now be tracked.

So by combining this new usage data with the usability studies (that sun does a lot of), we can learn and evolve the design in a whole new way. We will begin to see which ideas work and which ones struggle (or flat out fail). But that’s the point, we will build on our successes and learn from our failures. I think this is a new way of thinking that designers and clients alike need to embrace. We can’t expect perfection, but we can learn from our mistakes — but we need to be able to see them first.

I will be presenting a case study on the project with Jennifer Bohmbach (Sun Microsystems) at MiMA’s February salon. I will post my presentation after that talk.